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China home to over 1 billion users of short video platforms

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By Yang Junfeng

Swiping the phone for some fun videos has become a common practice for people when they are riding the metro, waiting for buses, taking a short break or preparing to sleep.

According to a report on China’s internet development released by the China Internet Network Information Center, China had nearly 1.07 billion internet users by December 2022, and the number of short video platform users hit 1.01 billion.

Experts believe that as short videos seep into livestream, e-commerce, education, tourism and other industries, relevant applications and platforms are becoming part of life for all.

Ajun is a content creator on Chinese short video platform Douyin, the Chinese version of TikTok. A video in which the young man with tanned skin cooks a few pieces of tofu received over 2 million likes on Douyin and was selected as an official highlight moment of the platform for 2022. Many viewers left comments to express their appreciation of it.

Ajun is just one of the many content creators on Chinese short video platforms, where farmers record their rural life, doctors popularize health tips, and tourists share the beautiful moments on their trips. On these platforms, all users have the opportunity to show themselves.

Experts said the increasingly enriched content on short video platforms has expanded user base and user loyalty, thus becomes a major source of growth in traffic and the time spent by users on short videos.

The creation of short videos is easily accessible, flexible and fun. That’s why short videos are favored by internet users and there are more and more people joining this industry.

Uyinga is a Gen-Z girl who shares the lifestyle of the herdsmen in her hometown Xilingol league, north China’s Inner Mongolia autonomous region on short video platforms. Since her graduation from university, she has gained over 2 million followers and her videos have been viewed more than 400 million times. Besides, she has helped herdsmen in Xilingol league sell more than 10 million yuan ($1.45 million) of local agricultural products.

Another young woman from central China’s Hubei province is leveraging short video platforms to expand the market for lotus root products of her hometown; 58-year-old inheritor of intangible cultural heritage He Qing has gained many young followers on short video platforms who are interested in the ancient Chinese filigree inlay art; a woman graduated from Tsinghua University, one of the top higher institutions in China, shares books via livestreaming and recommends to followers tabletop games and toys that help build better family relations.

As short video platforms gradually get into the e-commerce sector, a new model that combines videos and e-commerce has placed profound impacts on people’s consumption behavior.

Experts believe that the massive user base of short video platforms is nurturing a gigantic market. Short videos are an important marketing channel and commercial carrier. They are an effective way for e-commerce operation.

In addition, a batch of short video creators focusing on knowledge sharing are sprouting nowadays. More and more high-above technologies are being introduced to and understood by the general public.

It is learned that Douyin has launched a popular science short video series, which invited scholars, scientific institutions, cultural celebrities and influencers to offer authoritative knowledge for adolescents through experiments, animation and live-action scenarios.

Short video platforms are becoming an arena for more and more experts and scholars where they can share their views. Sun Wu, an influencer in the field of science popularization, told People’s Daily that short videos have achieved the transition from one-way explanation to two-way interaction, which lead to higher user loyalty and greater vitality of the content.

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Fuel Price May Hit ₦5,000 Per Litre Under Tinubu — Atiku Warns

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By Fabian Apechihin

Former Vice President Atiku Abubakar has warned that petrol prices could rise to ₦5,000 per litre under President Bola Tinubu’s administration if the government fails to address concerns surrounding oil revenues and public spending.

Atiku raised the alarm through his Senior Special Assistant on Public Communication, Phrank Shaibu, following the latest petrol price increase.

He questioned why Nigerians were paying as much as ₦1,470 per litre when crude oil was trading at approximately $102.52 per barrel.

“With crude oil around $102.52 per barrel, Nigerians are paying as much as N1,470 per litre. In 2008, when crude oil reached about $147 per barrel, petrol sold at N65 per litre under the Yar’Adua administration,” Atiku said.

The former vice president called for a reconciliation of oil revenues and deductions from 2023 to date, arguing that Nigerians should be able to establish how much revenue was generated, what deductions were made before distribution and where the funds eventually went.

“Nigerians deserve accounts they can interrogate, not accounting labels designed to discourage questions,” he said.

Atiku also questioned the use of funds saved following the removal of the petrol subsidy, recalling the government’s earlier assurances that the savings would create room for increased investment in education, healthcare and infrastructure.

“After all the pain imposed on Nigerians, they have a right to ask: where are the subsidy savings and where is the money?” he asked.

He further called for scrutiny of financial transactions involving the Renewed Hope Infrastructure Development Fund, OML 143, oil production revenues and the Nigerian National Petroleum Company Limited’s international liquefied natural gas trading operations.

“These allegations are too serious to be answered with press statements and political insults. Every barrel can be measured, every cargo identified and every legitimate payment traced,” Atiku said.

The former vice president’s remarks come amid continuing public debate over petrol pricing, oil revenue management and the economic impact of subsidy removal on Nigerians.

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2027: Atiku Hosts Aisha Buhari in Abuja Amid Political Realignment

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Former Vice President Atiku Abubakar on Wednesday hosted the former First Lady, Aisha Buhari, in Abuja, in a meeting that has attracted attention amid growing political realignments ahead of the 2027 general elections.

Neither Atiku nor Aisha publicly disclosed details of their discussions or indicated whether the meeting centred on political matters.

The meeting comes against the backdrop of renewed interest in the Buhari family’s political influence, particularly in Katsina State.

In May, Yusuf Buhari, son of the late former President Muhammadu Buhari, won the All Progressives Congress (APC) primary for the Sandamu/Daura/Mai’adua Federal Constituency seat in Katsina State. He secured 6,386 votes, defeating Auwal Daura, who polled 322 votes.

The outcome generated considerable interest within political circles in the Daura axis, where the Buhari family has maintained a strong political presence.

Aisha Buhari has also remained active in promoting the legacy of her late husband, who died in London on July 13, 2025.

In July, she described education and human capital development as among Muhammadu Buhari’s most important legacies while speaking at the groundbreaking ceremony for a Computer Science Complex at Al-Qalam University, Katsina.

The project is being financed with proceeds from the book From Soldier to Statesman: The Legacy of Muhammadu Buhari, which chronicles the former president’s life and public service.

Aisha said the initiative was aimed at preserving Buhari’s legacy through investment in education, knowledge and innovation rather than through the construction of monuments.

Although the purpose and outcome of Wednesday’s meeting between Atiku and Aisha were not publicly disclosed, the encounter has drawn attention as political actors and groups continue to position themselves ahead of the 2027 elections.

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2027: VP Shettima Urges Politicians To Play Politics without Bitterness

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  • As Gov AbdulRazaq Is Turbaned As Sadauna Of Ilorin Emirate

Stephen Olufemi Oni, Ilorin

Vice President Kashim Shettima has stressed the need for politicians to embrace one another, play politics without bitterness and according to the rules in order to ensure an astronomical growth and development for the country.

Shettima made the appeal on Wednesday in Ilorin, the Kwara State capital, at the turbaning of Governor AbdulRahman AbdulRazaq as the Sardauna of Ilorin Emirate by the Emir of Ilorin, Alhaji Ibrahim Sulu-Gambari, while admonishing
Nigerians to serve with humility, do good to one another and have forgiving spirit, as they, according to him, would spend more time after office.

He added: “Power is given by God to the people He so wishes and not because we are better than others. I, therefore, call on all politicians to unite themselves as one family despite their political differences.

“Take a cue from President Bola Ahmed Tinubu that I serve as his assistant. He is a good and decent man who has the love and interest of Nigerians at heart.”

Shettima explained that when they assumed office in 2023, the economy of the country was at the brink of collapse, but President Tinubu refused to pass blame; with courage he accepted both the assets and liabilities and moved on.

He further disclosed that during the 2023 electioneering campaign, only six out of the 19 northern governors supported Tinubu’s presidential aspiration, based on the erroneous belief that Baba (Buhari) didn’t like him, adding: “But today the President has embraced everybody as his own and things are going on well”.

He added: “President Bola Ahmed Tinubu is a good man by all standard; he believes in the people that work with him.”

Shettima also thanked the Emir of Ilorin for the honour done to Governor AbdulRazaq, which , he noted, was based on his contributions to the development of the Ilorin Emirate and the State at large, adding that “the father of the Governor had planted a solid footprint in the Ilorin Emirate and by extension Nigeria as a whole”.

Shettima, who expressed optimism that this new chapter would create a stronger bond between the Emirate and the family of Governor AbdulRazaq, urged the people to continue to pray for the progress and development of the Emirate and the State as a whole.

He commended Governor AbdulRazaq for his efforts in the massive improvement on infrastructure to assist the people of the State, as well as for his
contributions to the actualisation of policies and programmes of government at the federal level towards providing succour to average Nigerians.

In his remarks, the Matawaliof Ilorin Emirate, Dr.Alimi AbdulRazaq, said the title of Sardauna bestowed on the Governor was well deserved, thanking the Emir of Ilorin for finding the Governor worthy of the noble recognition by the Emirate.

Dr,Alimi urged the Governor to see the tittle as a clarion call to provide more dividends of democracy to the nooks and crannies of the State.

The turbaning ceremony witnessed large turnout of dignitaries, including the Governor of Niger state, Umar Bago, Governor of Kaduna state, Senator Uba Sani, Governor of Imo State ,Hope Uzodinma, and Governors of Kebbi ,Katsina States.

Others are the Emir of Zazzau Emirate, Ambassador Ahmed Nuhu Bamali, the Deputy Governors of Sokoto, Anambra, Nasarawa, Delta, Ondo, and Oyo States.

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