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China makes notable progress in intangible cultural heritage protection

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By Zou Xiang, People‘s Daily

For Chinese across the world, the Spring Festival is a time for family reunions, festive traditions, holiday shopping and diverse cultural and tourism activities. Shopping events for festival goods centered around Chinese intangible cultural heritage (ICH) are gaining popularity across China in recent years.

During a recent event in north China’s Inner Mongolia autonomous region, ICH inheritors demonstrated a wide range of skills including embroidery, paper-cutting, and lanterns. Local citizens and tourists were also invited to join the hands-on workshops, experiencing the cultural charm of ICH up close. China’s ICH has become part of people’s daily lives, demonstrating the new vitality of Chinese culture.

Compared to the ubiquitous presence of Chinese ICH elements online and offline, some key transformations may trigger people’s reflection on how to protect the cultural heritage.

In Dec. 2024, three Chinese cultural elements, namely traditional Li textile techniques: spinning, dyeing, weaving and embroidering, Qiang New Year festival celebrated in southwest China’s Sichuan province, and traditional design and practices for building Chinese wooden arch bridges, were added by UNESCO to its Representative List of the Intangible Cultural Heritage of Humanity.The three items were included in 2009 in the List of Intangible Cultural Heritage in Need of Urgent Safeguarding.

The main difference between the List of Intangible Cultural Heritage in Need of Urgent Safeguarding and the Representative List of the Intangible Cultural Heritage of Humanity is that the former is about cultural elements that face the risk of disappearing.

When an ICH item sees its sustainability enhanced through protection and development efforts and no longer faces the risk of extinction, it will be “transferred” from the former to the latter.

The successful inscriptionof the three itemsin the Intangible Cultural Heritage of Humanity marks the first transition between the two lists under the framework of UNESCO’s Convention for the Safeguarding of Intangible Cultural Heritage. It demonstrated the international community’s recognition of China’s ICH protection efforts.

Over the past more than two decades since China joined UNESCO’s Convention for the Safeguarding of Intangible Cultural Heritage, the country has made remarkable achievements in preserving and revitalizing ICH, offering Chinese wisdom and solutions to ICH protection and revitalization worldwide.

China now has 44 cultural elements or practices recognized by UNESCO as Intangible Cultural Heritage of Humanity, ranking first in the world. The country has enacted a law on ICH, and provincial-level regions across the country have also issued their local regulations on ICH protection, building a sound legal framework.

Over 90,000 ICH representative inheritors of different levels in China are working to keep the country’s intangible cultural treasures alive. China has over 100,000 ICH items of various levels, including 1,557 featured on the national list.

Preserving cultural essence of ICH

Each ICH item is priceless and embodies a profound historical and cultural legacy that is deeply connected to the customs and emotions of local people.

To preserve ICH, a crucial aspect is to carry forward its aesthetic tastes and cultural essence. For instance, the entire process of the Li brocade tradition includes four steps of spinning, dyeing, weaving and embroidering, which take at least three to four months to complete. The intricate process of back weaving and double-sided weaving takes even longer.

This time-honored brocade craft tests patience and craftsmanship. It is essential to pass down the technique itselfandcarry forward the spirit of diligence, wisdom, innovation, and craftsmanship behind the ancient art.

Integrating ICH into people’s daily lives

ICH is deeply rooted in social practices and people’s daily lives. It is not a static cultural symbol but a dynamic cultural organism.

The Qiang New Year festival is the most significant traditional festival celebrated by China’s Qiang people on the first day of the 10th lunar monthevery year. The Qiang New Year celebrations incorporate cultural elements such as Qiang customs, traditions, dances, and cuisine.

China has established a national Qiang cultural ecological protection zone, prioritizing the preservation of Qiang culture. The systematic protection and holistic preservation have laid a solid natural, cultural and social foundation for preserving the authenticity of the Qiang customs and promoting the inheritance of the Qiang culture.

Through years of efforts, China’s ICH protection and revitalization have yielded fruitful results, painting a vivid picture of the harmonious coexistence of traditional culture and modern life.

For example, Li brocade has become a “brocade of happiness” that creates more job opportunities and drives income growth for local people. The Qiang New Year festival now serves as an “accelerator” for cultural, ecological and rural tourism. Traditional Chinese wooden arch bridges have become “concerto” that showcases China’s achievements in cultural inheritance and natural preservation.

ICH itemsare the crystallization of the wisdom of the Chinese nation and a vivid witness to the continuity of Chinese civilization.

Whether it is the inscription of the three ICT items in the UNESCO Intangible Cultural Heritage of Humanity, the global dissemination of Chinese ICH, or the accelerating integration of ICHinto people’s lives, the ongoing process ensures better inheritance and protection of invaluable heritage.

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China expands visa-free access and optimizes tax refunds to boost inbound tourism

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By Tian Hong, Wang Yunna, People’s Daily

As China continues to expand its opening up, its visa-free policy network keeps growing, and departure tax refund procedures are being streamlined. These measures are fueling rising enthusiasm among international visitors for tourism and shopping in China.

China fully implemented its departure tax refund policy in 2015 and has since rolled out a series of new and improved measures. In April of this year, six government departments, including the Ministry of Commerce, issued a set of measures to further optimize the policy to better serve international tourists and stimulate inbound consumption.

Key improvements include lowering the minimum purchase threshold for tax refunds from 500 yuan ($70.7) to 200 yuan and raising the cash refund limit from 10,000 yuan to 20,000 yuan. These changes have effectively expanded the number of tax-refund stores, enriched the range of refundable goods, and improved the overall service quality, yielding clear results.

Latest data from the State Taxation Administration show that from January to September this year, applications for departure tax refunds by overseas travelers surged by 229.8 percent year on year, while the total refund amount rose by 97.4 percent. These figures underscore the growing inbound consumption vitality unleashed by the continued optimization.

International tourists have responded positively. A Swiss visitor, shopping with his girlfriend at a flagship store on Shanghai’s Huaihai Road, praised the convenience: “The tax refund process was quick and smooth, offering a 9 percent refund — almost like a 10 percent discount. For a first-time visitor to China, this is very convenient.”

These streamlined procedures and financial incentives are enhancing China’s appeal as a premier shopping destination, further integrating the country into global tourism networks.

Beyond authorizing individual stores to offer instant refunds, Shanghai established 26 centralized tax refund service points across key commercial districts. These hubs allow tourists to consolidate refunds from multiple purchases made at different stores in a single location, greatly improving efficiency. 

During the 8th China International Import Expo (CIIE) in November 2024, Shanghai introduced a centralized instant tax refund service station directly at the expo venue — a first. This station featured integrated POS systems for departure tax refunds, combining pre-authorization agreements with real-time advance refunds.

Currently, Shanghai boasts over 1,700 tax-refund stores citywide. Many service points now offer mobile refund options. This enables the entire process, from purchase invoicing and customs verification to refund payment, to be completed online. Through online pre-authorization, refunds can be received instantly via platforms like Alipay.

This year, Shanghai has handled departure tax refunds for nearly 100,000 travelers from 179 countries and regions. As of Sept. 29, the city’s departure tax refund sales had increased by 83.8 percent year on year, while the total refund amount rose by 82.9 percent, ranking first among all provincial-level regions in China.

“More than 3,000 yuan in refunds was credited instantly. This is remarkably efficient. Traveling in China has been a great experience!” said a tourist from Spain, who spoke highly of China’s instant tax refund policy.

At Teemall shopping center in Guangzhou, south China’s Guangdong province, he spent over an hour carefully selecting a wide variety of items, from smartphones and drones to traditional Chinese clothing, as well as specialty snacks and intangible cultural heritage-inspired creative products. 

“Chinese products are of high quality and offer great value for money. I really like them,” he said. He initially thought that only luggage and clothing were eligible for instant refunds, but was pleasantly surprised by the wide range of applicable products. 

With a smooth application process and rapid refund, the Spanish tourist was able to fully enjoy his shopping experience in China. “When I come the next time, I’ll bring a few extra empty suitcases to take more Chinese products home,” he said.

The continued improvement of instant tax refund policies and services is attracting a growing number of overseas tourists to travel and spend in China. 

Guangzhou officially launched its first batch of centralized instant tax refund service points at the end of June, making refund procedures simpler and payments faster. 

With the introduction of one-stop online services for in-store instant refunds, overseas visitors can now scan a merchant-specific QR code after shopping and complete the refund process independently online, with the fastest refunds credited within five minutes. 

At present, the number of tax-refund stores in Guangzhou has exceeded 1,500, covering all 11 urban districts of the city.

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Withdrawing erroneous remarks on China’s Taiwan only viable solution for Japan

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By Atsushi Koketsu

The erroneous remarks on China’s Taiwan made by Japanese Prime Minister Sanae Takaichi have triggered strong dissatisfaction of the Chinese government and the Chinese people. Regrettably, neither Takaichi herself, nor the Japanese government, nor some segments of the Japanese public have fully understood the fundamental reasons behind China’s anger.

Takaichi’s remarks constitute a serious violation of international law and the UN Charter, and amount to a blatant interference in China’s internal affairs. Taken at face value, her statements effectively negate the one-China principle explicitly established in the Sino-Japanese Joint Statement, and are tantamount to denying the political foundation of Japan-China relations. 

The Chinese government’s criticism in this regard is entirely justified and beyond reproach. The Japanese government frequently accuses China of attempting to change the existing order, but in reality, it is Japan itself that is seeking to undermine the post-war international order and alter the status quo in the Taiwan Strait.

The Japanese government should reaffirm the core content of the Sino-Japanese Joint Statement and re-examine the true significance of the one-China principle that Japan upheld before and after the normalization of diplomatic relations with China. 

It is worth noting that certain political forces in Japan have taken China’s strong protest and firm opposition to Takaichi’s remarks as an excuse to aggressively promote the so-called “China threat” theory, using an overly simplistic and dangerous line of reasoning to dismiss the guiding principle of the four political documents between China and Japan. Some even groundlessly accused China of adopting a “high-pressure stance.” 

Such clumsy reactions, which distort right and wrong, have gained traction amid the growing rightward shift in Japan’s political thinking. This very environment has become fertile ground for the emergence of Takaichi’s erroneous Taiwan-related remarks.

On Nov. 21, Japan’s chief cabinet secretary Minoru Kihara stated at a press conference that if the remarks by the Japanese side were misunderstood, it would be more cautious in the future. This amounted to an indirect acknowledgment of the inappropriateness of Takaichi’s remarks. 

However, given the gravity of the issue, the Japanese government must correct the erroneous remarks and offer an apology. Attempting to brush the matter aside by saying the remarks were “misunderstood” fails to demonstrate any sincerity toward China.

The legal basis for the so-called “survival-threatening situation” derives from the new security legislation that Japan’s parliament forced through in 2015. 

Japan, which ought to have upheld its identity as a peace-loving nation committed to its Pacifist Constitution and have worked to erase the stigma of past aggression, has in recent years moved in the opposite direction, a deeply regrettable development. 

The so-called three security documents of Japan in effect provide the grounds for implementing a “preemptive strike” strategy and, in this sense, are unconstitutional in nature. 

Takaichi’s erroneous Taiwan-related remarks have dealt a serious blow to Japan-China mutual trust. A prime minister who repeatedly claims to “protect the nation and its people” has instead personally inflicted grave damage on the security of both. The negative repercussions are bound to extend across Japan’s political, economic, tourism, and educational sectors.

Takaichi’s lack of acuity and shortcomings in foreign and defense policy are now impossible to conceal. It can be said that she has exposed to the international community, including China, the decline and low caliber of Japan’s diplomatic capacity.

Even more troubling is that the Japanese government appears intent on covering up the prime minister’s major misstep, doing everything possible to defend her erroneous remarks. 

Behind Takaichi stands a convergence of hawkish and militaristic forces both within and outside the Liberal Democratic Party. These forces have long sought to steer Japan toward becoming a military power. Concerns previously expressed about Takaichi catering to these forces after taking office have now quickly become reality.

Since Takaichi made her erroneous Taiwan-related remarks, Japan-China relations have continued to deteriorate. At this point, promptly withdrawing the remarks and issuing a public apology is the only viable solution. Stable and friendly Japan-China relations constitute one of Japan’s most important guarantees of security.

(Atsushi Koketsu is a professor emeritus at Japan’s Yamaguchi University.)

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Industrial development solidifies results of China’s poverty reduction

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By Chang Qin, People’s Daily

In Beichi village, Yichuan county, Yan’an, northwest China’s Shaanxi province, neat rows of newly planted, dwarf high-density apple orchards now stretch across the hillsides. Five years ago, villager An Wenzhong made a difficult decision: cutting down his mature apple trees. The old varieties were aging and earned little, but his bold move marked a shift from inefficient farming to modern agriculture. 

Indeed, what An cleared away was an inefficient past; what he planted was the future of modern agriculture.

The decision has since yielded tangible results. Standing in his new orchard, An did the math: the original 20 mu (1.33 hectares) of old orchards generated an annual output of 140,000 yuan ($19,797), while the revamped 16 mu of new orchards can yield as much as 320,000 yuan a year once they reach full production.

This transformation reflects not only the upgrading of the Yan’an apple industry, but also a leap in development quality. It reveals the core logic behind China’s poverty alleviation: shifting from giving relief handouts to fostering self-reliance through industrial development.

A longstanding challenge in global poverty reduction has been escaping the cycle of persistent poverty despite continuous aid. China’s solution lies in a development-oriented approach — treating economic growth as the fundamental means to address poverty.

Industrial development is central to rural revitalization. Across China, regions have turned local resources into thriving industries: wood ear mushrooms in Zhashui (Shaanxi), daylilies in Datong (Shanxi), and lychees in Maoming (Guangdong). By the end of 2024, each of China’s 832 counties that had shaken off poverty had cultivated two to three leading industries, providing people lifted out of poverty with stable income channels.

Practice shows that industrial development is the fundamental solution to poverty reduction. Turning local resources into competitive strengths creates sustained momentum for economic growth and improved livelihoods.

To further unleash endogenous dynamism, it is also essential to establish and improve benefit-linking mechanisms, ensuring that people share in the fruits of development.

In Ma’anshan village of Chifeng, north China’s Inner Mongolia autonomous region, mountain grapes have been designated as the leading industry. The village has established an operational model that integrates companies, cooperatives, production bases, and farming households. This industrial chain has created employment opportunities for many villagers. 

Across the country, various models including order-based agriculture, profit-sharing arrangements, and equity cooperation, are being explored to forge communities of shared interests between farmers and business entities, allowing farmers to share in the value added by rural industries.

China has emerged as a global exemplar of inclusive development—narrowing regional disparities, improving income distribution, strengthening social safety nets, and creating opportunities. To address challenges like fragmented rural supply chains, effective collaboration between markets and government enhances efficiency and vitality. In Liuzhou (Guangxi), for instance, government support through standardization, planning, and industrial parks propelled the local snail rice noodle industry from street food to a thriving sector.

This approach — empowering communities through localized industries supported by strategic policy — has redefined poverty alleviation, turning once-overlooked resources into engines of prosperity.

Meanwhile, market players have sharpened product quality and used e-commerce and livestreaming to expand the reach of snail rice noodle. Extensions of the industrial chain such as snail farming and the cultivation of bamboo shoots, green beans, and wood ear mushrooms, have helped lift farmers out of poverty and into prosperity.

Allowing the “invisible hand” of the market and the “visible hand” of government work in better coordination is a distinctive strength of China’s economic development. 

Across vast rural areas, traditional farming bases are upgrading into modern agricultural industrial parks, advancing from single-product production toward integrated rural industrial systems that combine grain, cash crops, and feed; coordinate agriculture, forestry, animal husbandry, and fisheries; link production, processing, and sales; and integrate agriculture with culture and tourism. 

In addition, in building a modern industrial system, innovation chains, industrial chains, supply chains, and value chains are being seamlessly aligned. Scientific and technological innovation is guiding industrial innovation, while industrial upgrading, in turn, propels technological iteration.

A proactive government provides direction, ensures stability, and creates platforms, while an effective market allocates resources, unleashes vitality, and drives innovation, together forging a powerful force for high-quality development.

As a Chinese saying goes, “If you give a man a fish, you feed him for a day. If you teach a man to fish, you feed him for a lifetime.” China has not only eliminated absolute poverty through its own development, but has also actively carried out international cooperation on poverty reduction. By sharing and promoting technologies such as Juncao cultivation and hybrid rice, China has helped other developing countries foster industries and explore poverty reduction paths suited to their own national conditions.

Development has no final destination. As China embarks on a new journey, continued efforts to refine and strengthen distinctive rural industries will further solidify the foundations of poverty alleviation, enhance its sustainability, and widen the path toward common prosperity.

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